Music City studio helps Super Bowl halftime show become reality

NASHVILLE, Tenn.- The Super Bowl halftime show is talked about just as much as the game itself and this Sunday, some of what viewers will see was created in Music City.

LMG Design Studio in Nashville has spent the last eight months working to make Madonna‘s performance dreams a reality.

Industry veteran Ken Gay heads up the local studio.

“Super Bowl, for me, is about eight months of my life played out in 12 minutes,” he said.

Gay has worked with artists like Cee Lo Green, Drake and Dolly Parton in the past year alone.

The studio on Broadway is designed to provide a hands-on environment for clients to brainstorm and discuss creative ideas with the latest live entertainment technology.

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